How to generate revenue from a webinar
Webinar marketing with social media
? Create an informational landing page:
Today, many online businesses completely rely on webinars for reaching their target audience, brand recognition and generating new leads. Hosts can make use of social media to engage clients during the webinar itself.
Webinar is the simplest method to establish relationships, but donít forget to inform your clients about your proposals and production, so they can make a better decision. Webinars offer you a way to spread awareness of your organizationís upcoming and previously launched product and services.
? Customer engagement tool:
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
? Reach Highly Targeted Audiences:
There are many strategies you can follow to generate leads with a webinar:
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
If you donít have an appropriate and attractive topic, it will become really hard to get people to attend your webinar. Select topics that are catchy and define your webinar, so people look for the webinar. While selecting a title, look for the most relevant keywords that can also be used in blogging about the webinar.
? Promote your webinar:
? Registrants can resolve issues during a webinar:
? Use Webinar tools:
? Why you should use a webinar:
? Send follow up emails:
Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
How to generate leads with a webinar
Highlight the topics that will be covered and let participants know when youíll be holding the Q&A portion of the webinar. Follow the agenda closely and stay on track. If you have more than one speaker, make sure they know when their turn is. Let the participants know who the moderator is. It is the moderatorís job to keep everyone on track, so make sure you choose the right person for the job.