When you have consistent attendance for your webinars, sponsored ads and announcements can help you make money by recruiting sponsors for webinars to help cover costs.
? Marketing Automation to Reactivate Old Leads:
Hold a specifically designed campaign drive for generating referrals. Satisfied customer are the best place to get more referrals for your webinar.
Audience demand new, engaging, high quality content. It’s important for hosts to re-examine their webinar strategies to maximize the impact of their webinar programs and deliver the biggest ROI.
Hold a customer survey via email to learn if your previous customers are satisfied. The referrals generated by these customers proves to be solid leads, because they come from a customer who already has experienced your services and products.
? Send a Thank you email after registration:
Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Don’t forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.
Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.